JORDANA HOWARD →
Jordana Howard is a Los Angeles-based fashion designer & patternmaker. She also specializes in a variety of creative, technical, and product development services.
Site Goals: Jordana had a very clear point of view for how she wanted her site to look. She wanted a clean, minimalistic approach. I kept the site pretty bare, adding in some hover elements to add some interest when the user is scrolling.










Color Palette →
Typography →
Headers →
Nimbus Sans Extended
Paragraphs →
Aktiv Grotesk

Process →
For Jordana’s site, I sketched out my ideas for site architecture & layout with pen & paper.




"Blayne is an excellent designer. She has great taste and knew exactly how to interpret my requests into a cohesive and modern website that is easy to navigate. Blayne was timely and very helpful. After she created my website I increased my customer acquisition as well because it looks so professional!"
— Jordana Howard | Fashion Designer/Patternmaker